In the second #LeadershipStorytelling story, we discuss the advantages of storytelling in improving revenue and increasing operational efficiency. Read on.Read More
When startups are busy laying the foundations, marketing often takes a backseat. Shouldn't marketing be paralleled with other critical activities? Read More
Business writing and creative writing are the twains that do not meet. Well, mostly. What if the both mingle? What happens when the tropes and templates exchange places? Read on to find out...Read More
“Once upon a time there was a ……” Does your eyes get wide and your back relaxes when you read or listen to the words above? Well, you are normal and it’s a very common behaviour among homo sapiens. Stories are something that make people pause and think, combine good stories with a master storyteller,...Read More
